Urban farming initiatives represent a welcome innovation in agriculture, utilising advanced technologies to cultivate crops in vertically stacked layers. By harnessing techniques such as hydroponics and aeroponics, solar-powered vertical farms can grow a wide variety of fresh produce in controlled indoor environments, without the need for much space or water. This efficient method offers year-round production - right in the middle of the city.

There are definite upsides for local businesses in the UAE. Imagine Dubai restaurants, hotels, stores, and catering services having access to a sustainable source of high-quality, locally-grown produce, enhancing their offerings and reducing dependence on imported goods.

They are the game-changer in Dubai's farming scene. A go-to wholesale supplier of rare crops, microgreens, baby greens, shiso leaves, unique edible plants, gourmet ingredients, and edible flowers, ensuring businesses access to the freshest and most unique ingredients for their culinary creations. With Greeneration’s focus on sustainability, based on vertical farming practices, businesses can feel good about where their specialty greens came from, as well as demonstrate their commitment to attracting environmentally conscious consumers and enhancing brand reputation.